My List of Must Read Blogs
Last week, Lee posted his mondo list of Must Read Search Marketing Blogs. There are over 250 in his list!
Also, last week, Matt wrote about the new Google Reader Trends Page and we learned that he follows 81 feeds…
I’ve been regularly following 86 blogs in my Feedreader… take that, Matt!
However, I have recently decided that 86 is way too much for me. I actually used to follow over 100, but I’ve trimmed a few here and there. Still, I feel like I’ve been spending way too much time reading through blogs and it hasn’t been the most productive use of my time.
I’m not going to list all 86 blogs I’ve followed, but here is my old OPML file… and I will say that they are all very good and worth reading, but some of them simply regurgitate information from other sources and others do not feature quality posts often enough for my best interests, at this time. I feel like I’ve been following the blogs long enough to determine which ones have a high signal-to-noise ratio and will benefit me the most.
So contrary to the latest craze of subscribing to every feed available, I’m hoping to start the feed jettisoning revolution. Okay, maybe not… but I have shortened my list considerably.
You may wonder why some of the more popular blogs are not on my list… I’ve determined that if they feature posts that are important enough, the blogs that I do follow will mention and/or link to them.
With that said, I have narrowed my list by more than half, to the following 36:
(By category and then alphabetical order within the category)
Daily Fix
- Search Engine Journal
- Search Engine Land
- Search Engine Roundtable
- Search Engine Watch Blog
- Threadwatch
Essentials
- Jim Boykin’s Blog
- Matt Cutt’s Blog
- Pronet Advertising
- SEO Black Hat
- SEO Book
- SEO by the SEA
- SEOmoz Blog
- Stuntdubl
- TopRank Blog
Favorites
- Chris Hooley’s ThinkBait
- Copyblogger
- Cre8pc Blog
- Graywolf
- John Andrew’s Blog
- Karl Ribas’ Klog
- Scobleizer
- Scoreboard Media Group
Marketing
- Creating Passionate Users
- eMarketer Articles
- Freakonomics Blog
- Malcolm Gladwell’s Blog
- Guy Kawasaki’s Blog
- Marketing Profs’ Blog
- Marketing Sherpa Articles
- MarketingVOX
Design
For Fun
So, there it is! I can’t believe I’ve trimmed it down to 36!
There’s not much you can do to get on this list, if you’re not on it… short of giving me a lot of money.
It’s my personal list and I’ve put a lot of time and thought into it. Of course it will inevitably change over the course of time…
Lates!
—cK


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10 pimp-style comments, so far...
Leave a pimp-style comment, yo!




January 11 2007 @ 3:09 pm
I’m with you on the information overload thing with blogs, even though I’m adding to it by maintaining such a big list of them. When we update tomorrow, the list will be at 300 search marketing blogs.
However, a few folks have create custom search engines via Google using the big list and one has them broken out by category, similar to yours above. Nice work on that BTW.
I posted links to a few of the CSE’s on OMB.
January 11 2007 @ 4:01 pm
DUDE! Awesome. I made a pretty fresh list there! Hit me up on the IM bro, I wanna kiss your butt personally for that one
January 11 2007 @ 4:32 pm
Lee – The CSE’s are a great idea… Thanks for the tip!
Chris – No butt kissing necessary… just buy me a drink or 20, sometime.Â
January 11 2007 @ 5:12 pm
I shouldn’t have looked…I shouldn’t have looked…dang it. Thanks to you, I’ve just added 3 more to my already gigantic list
January 11 2007 @ 5:47 pm
Kim – My intention was to help people out by revealing my consolidated list… You better not look at my old OPML file, then!
January 14 2007 @ 4:52 pm
Thanks for keeping me on your short list! I’m actually down to about 25…my fav now is searchengineland.com and the daily recap (used to follow the one on searchenginestrategies) that often leads me out to 10 other blogs with major stories of my interest every day.
January 14 2007 @ 10:38 pm
Jim – I think that you should be on everybody’s short list! You’re right, the SearchCap is a great aggregation to go off of for the day’s top stories in search.
February 13 2008 @ 9:57 am
Thanks for your list. Saves a lot of time that could be wasted on lesser sites.
February 13 2008 @ 4:59 pm
@ Green Abode – I’m glad you found it useful! Make sure to take a look at my Blizzogroll page, which I update every so often…